Proper responses to negative online reviews is essential to maintaining a good ranking in travel sites.
Online reviews are both a blessing and a curse to the hospitality industry. A 2011 study by Boston-based global research firm Forrester found that six out of ten consumers are more likely to book a hotel with positive online reviews, and almost half will not even consider choosing a hotel with no online reviews.... Get the full version FREE by signing up below!
   
   
 
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